Terms

Updated 29 October 2026

Who you’re agreeing with

These terms are an agreement between you and LookKeep. In these terms “we” means LookKeep and “you” means anyone who uses lookkeep.com. By using LookKeep you agree to them and to our privacy policy.

Who can use LookKeep

You must be 18 or older. Every character LookKeep makes is an adult who doesn’t exist: you pick a look, and LookKeep invents the person.

Your account

You can make a character without an account. To keep them and make more, you keep them with your email, and we send you a code each time you sign in. Keep your email account safe, because anyone who can read it can sign in as you. You can delete your account any time in Settings.

The beta

LookKeep is in its beta. Paying isn’t open yet: your first make is free, and for more credits you write to hello@lookkeep.com. Things will change while we learn what works, and we’ll tell you before a change that matters.

Membership and credits

A membership renews every month until you cancel. Each plan gives you credits every month:

PlanA monthCredits a month
Starter$19400
Plus$491,200
Business$1293,600

Prices are in US dollars. Outside the US they include tax; in the US, sales tax is added at checkout. Payments are handled by Stripe.

Making a character is free, and so is your first make. After that, each make costs credits, and its cost is on the button before you tap it:

What you makeCredits
A photo, from an idea or from a photo you bring2
The same photo, one thing changed1
A 5-second clip from a photo5
A 5-second clip, with its sound10

Cancelling and refunds

You can cancel any time in Settings. Your membership and its credits last until the end of the month you paid for.

Payments aren’t refundable, except where the law gives you a right to a refund, including under the consumer law where you live. If you’re in the EU or UK, you agree that your membership starts straight away, and that you lose the 14-day right to cancel once you use its credits. If we end a feature you’ve paid for, we refund the part you haven’t used.

What you bring

You keep ownership of the photos and clips you bring. You let us store and use them only to make what you ask for, run our checks and keep your account working. We delete them after 30 days.

You must have the right to everything you bring:

What you make

As between you and us, you own what you make with LookKeep, as far as the law lets anyone own work made with AI. On every paid plan (Starter, Plus and Business) you can use it commercially, in ads, on products and in paid posts. In the beta, the credits we give you count the same.

We don’t train AI models on what you bring or make, and we won’t use what you make in our own marketing without asking you.

Files you save or share carry a small lookkeep.com credit and a label in the file saying they were made with AI. Don’t remove the label, and don’t present what you make as a real photo or recording of a real person or event.

Rules

Don’t use LookKeep to:

Work made with AI can come out wrong. Look at what you make before you share it. How you use it is up to you, and so is the responsibility for it.

Reports and takedowns

Tap Report on anything you make, or write to hello@lookkeep.com. A reported make is hidden as soon as the report is sent, and we read every report.

Our part

We check every result automatically before you see it, and stop the ones that fail. We may remove content or close accounts that break these terms. Where we can, we’ll tell you why, and you can reply to hello@lookkeep.com.

Makes can take a while when it’s busy, and features can change or end.

Liability

LookKeep is provided as it is. As far as the law allows, we aren’t liable for indirect or unforeseeable losses, and our total liability to you is limited to what you paid us in the 12 months before the claim. Nothing in these terms limits rights you have under any consumer law that can’t be limited.

Changes and ending

If we change these terms in a way that matters, we’ll tell you by email or in the app before the change takes effect. If you don’t agree, you can delete your account. You can stop using LookKeep at any time.

Your local consumer law applies to these terms where it says it must.

Contact

LookKeep · hello@lookkeep.com